![]() ![]() If a small business doesn’t have the products you want or need, ask them – they’re also usually much more receptive and willing to order them for you. Small businesses have just as much access to vendors (who also determine pricing, not stores) that big box businesses do. Small businesses provide greater access to product diversity Small business owners strive to survive and one of the biggest advantages they have over large retailers is the ability to provide more personable, hands-on, and memorable customer service. Small businesses provide better customer service The more you shop at a local store, the more potential job opportunities you could help them provide. And according to the SBA, since 1990, big businesses eliminated 4 million jobs, while small businesses added 8 million jobs. Small businesses make a major economic impactĪs mentioned above, more than half of the U.S.’s jobs since 1995 were created by small businesses. What’s more, according to Civic Economics, “on average, 48% of each purchase at local independent businesses is recirculated locally, compared to less than 14% of purchases at chain stores.” 2. Plus, that tax money is used to support public schools, parks, roads, and sidewalks, as well as fund public service workers, like firefighters. Stray to a big box business elsewhere and that money isn’t benefiting your community at all. Business pay sales taxes to the city and county the business is located in. ![]() When you support a local business, you’re also supporting your town, city, and neighborhood. Small businesses give back (more) to your community Originally conceived and promoted by American Express back in 2010, Small Business Saturday last year alone attracted more than 88 million people to “shop small.” But what exactly are the benefits of shopping small, and why should you do it on Small Business Saturday, and every day? Here are some huge reasons: 1. It has now become a tradition – encouraging holiday shoppers to support local brick-and-mortar businesses rather than big box brands or online-only stores. Which brings us to Small Business Saturday, a nationally recognized holiday held the Saturday after Thanksgiving (U.S.). And since 1995, those small businesses have generated 66% of all new jobs in the United States. Just how much of a presence and impact do small businesses have on our communities? The Small Business Administration (SBA) reports 28 million small businesses operating in the U.S. What would be left? What would the streets look like? Desolate, depressing, empty, boring, abandoned… like a regular day on the zombie apocalypse TV show, The Walking Dead ? Imagine your neighborhood or city without any of its small, local businesses.Ĭoffee shops, hair and nail salons, corner stores, spas, boutique clothing stores, consignment shops, restaurants, craft stores, bars, fruit markets, shoe/bike/tire repair shops, laundromats, art supply stores, gift shops, gas stations, pet stores, and more – all gone. ![]()
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